Faithful EyeSeeStyle readers may recall that, three months ago, this spot cast a sideways glance at Beyonce's legal struggles over the rights to her Sasha Fierce stage personna. It threatened the payout she stood to reach from Coty, which planned a planetary perfume launch with her name affixed to it.
Apparently, Abercrombie & Fitch (the chain that's sold its own scent, called "Fierce", for years) had a stronger hand in the court battle. Coty and Beyonce have skirted the issue entirely, WWD.com reports, and plan an early 2010 campaign for "Heat" by Beyonce, instead.
WWD's report says as much as $300 million is at stake on this venture, and quotes Beyonce gushing: "I always asked myself, ‘If I could have my own scent, what would it be?’ ... I wanted to make sure that it was something I would love forever.”
To boost sales, Beyonce's butchered/recorded a remake of the Peggy Lee classic serenade, "Fever".
Smells like desperation to me.
Will you turn your nose up at Beyonce's scent as well?
Tuesday, December 22, 2009
Saturday, December 19, 2009
Chef Luna's Back in Atlanta with 'Uninspired' food
You can only keep a secret for so long.
Chef Paul Luna called me some time around Halloween to alert me that he had something up his monogrammed smock sleeve. Finally, EyeSeeStyle feels free to spread the news that he's back after a multi-year hiatus from the Atlanta dining scene with a new downtown restaurant that revels in a "hush-hush" personna.
Luna, who rose to fame, acclaim and (ahem) notoriety with his original Loca Luna tapas emporium in Midtown is back in town with an equally provocative concept: small plates, made to order if necessary, made from the daily ingredients he discerns as freshest and worth the reasonable price.
I'll leave it to the dining critics who follow up on this dispatch and evaluate the food.
Here's what struck me most about the menu I swiped off the vintage writing desk in the entryway: you can order the ENTIRE lunch (11 a.m. - 5 p.m.) menu for $20!
Since this is an insider dispatch, I won't bog you down with the savory details now.
Leave a comment if you want descriptions of the food or details about the eccentric decor (with rotating art and fixtures for sale.)
Meanwhile, soak in the performance (below) that Luna's new Lunacy Black Market bistro brings to mind...
Lunacy Black Market, 231 Mitchell St., SW, Mon.-Sat., 11 a-10 p
Labels:
231 mitchell street,
downtown,
lunacy black market
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