ATL's American Apparel Stores: "Safe"

Atlanta fans of American Apparel don’t have to worry about the brand’s two signature stores here shutting down anytime soon.

The new, gold "Pencil Dress" from American Apparel

The local stores in Little Five Points and Buckhead (along with the vacation destination in Savannah) got a recent new lease on life when the British conglomerate, Lion Capital, bought a 15 percent stake in American Apparel for $85 million.
Industry analysts told WWD that the cash infusion will not only help sustain the quirky contemporary chain’s 260 or so current stores, but perhaps promote expansion as well.
Dov Charney, the L.A.-based brand’s sketch/comedy founder and CEO took the cash infusion in stride; saying that it will allow him to refocus on on “design” and hinting that shorter shorts for men may be on the horizon. That, and he can concentrate on being American Apparel’s main photographer for those cheeky ad campaigns.
American Apparel Founder/CEO/"Sketch" Artist Dov Charney
You go, Dov.